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    • Game Development and Design
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    • Interior Design
    • Visual Effects Art and Design
  • Business
    • Fashion Design - Specialization in Marketing
    • Marketing and Merchandising for Fashion - Merchandising Specialization
  • Art and design
    • 3D Modeling Animation and Art & Design
    • Architecture Design and Technology
    • Game Development and Design
    • Graphic Design
    • Interior Design
    • Visual Effects Art and Design
  • Business
    • Fashion Design - Specialization in Marketing
    • Marketing and Merchandising for Fashion - Merchandising Specialization

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Start on your new career tomorrow

Never choose between “beauty” and “brains” again. Combine your keen eye for style and brain for business into a rewarding career with VCAD's Marketing and Merchandising for Fashion – Marketing Specialization diploma program. Learn about fashion promotion, retail buying, forecasting, brand management, and much more. This program is available in Calgary. Fill out the Request Info form above to learn more about the program – or apply today!

Become a Merchandising Specialist

Fast-paced and ever-changing, the fashion industry will keep you on your toes with the latest trends in design, apparel production, and promotional strategies. If you're up for a challenge, VCAD's Marketing and Merchandising for Fashion – Marketing Specialization program is for you.

You will gain an in-depth understanding about e-business, global marketing, the fashion product life cycle, and much more.

By the end of the program, you will have created a professional portfolio that demonstrates your skills in fashion marketing and merchandising, and will help you to apply for positions in buying, retail management, marketing, publicity, and more.

This program is available in Calgary.

Upon successful completion of this program, you will be able to:

  • Illustrate fashion design concepts
  • Apply the knowledge and skills resulting from the study of modern fashion illustration concepts and techniques to present day marketing problems
  • Provide a history of the influence of fashion on each generation of designers
  • Deconstruct garments and finishing techniques
  • Map different classifications of apparel to target markets and promotions
  • Describe the product development, apparel production, and textile life cycles and the impact these have on successful merchandising and marketing
  • Articulate the role of branding and private labels in generating sales
  • Clearly articulate sales and advertising plans using industry standard tools to generate competitive analysis
  • Describe and demonstrate the role of target marketing, market segmentation, and niche markets in the effective placement of sales product
  • Define retailing and explain the steps in strategic planning for meeting ROI
  • Write, present, and critique plans and proposals
  • Successfully participate and contribute to the success of a team
  • Develop a professional network

The program consists of five 12-week terms. All courses are worth three credits. 75 credits are required to complete this diploma program.

Admissions Requirements in Alberta

  • Alberta high school diploma or equivalent verified by transcript OR
  • Mature student status and must meet ALL of the following criteria:
    1. Out of school for one year
    2. Be at least 18 years of age prior to admission
    3. Thirty-three credits towards an Alberta high school diploma or equivalent verified by transcript OR an overall score of 502 on the College Aptitude Test.

The Visual College of Art and Design of Calgary is licensed by the Private Career College Branch of Alberta Advanced Education.

Career Opportunities

  • Fashion Stylist
  • Stylist
  • Retail Space Planner
  • Visual Display Assistant
  • Visual Display Assistant
  • Marketer
  • Marketing Assistant

Personality Assessment

Find out what your personality is like and discover your traits, worries & concerns about taking the next step to study at school towards a new and rewarding career. This quick and easy assessment will provide you with some insight into what to focus on and what you might need to watch out for to best prepare you for your new career and school goals!

Financial Assistance

One of the best lifetime investments you can make is investing in your own education. Once earned, your Diploma can never be taken away and it will provide benefits for decades … first to develop a career field, earn more and then continue improve career opportunities over the rest of your working years.

Sundance College believes lack of funds should not prevent you from getting your education. To support our students’ success, Sundance provides financial expertise and guidance to help students secure needed funding to come to school. We want you to get that brighter future!

There are many funding sources available to students. Sundance College will assist you in understanding which solutions are best for you and provide you with the confidence and peace of mind to start down your new career path today.

Canada-Provincial Student Loans, Grants & Scholarships

All Sundance College programs are provincially licensed/accredited and eligible for government Student Aid funding.

In many cases, this is the best option for students. The federal government has two programs that can help you fund your education. In addition, each province has its own financial assistance program. The type and amount of assistance provided usually varies depending on your individual circumstances. For example, more funds are usually made available to those supporting dependents.

Personal Student Loans
& Lines Of Credit

If you have maxed out government-aid options or do not qualify, you may get the money you need from a bank or family.

Our Student Financial Advisors will go over all options with you and assist you in completing an application for whichever funding option you choose.

Bonus:
Sundance Scholarships

In keeping with our Mission to support students' success, Sundance College offers scholarships to our students. Your Admissions Advisor will go over the options available to you during your Confidential Interview

Frequently Asked Questions

1

How To Apply?

It’s easy! To start the application process, fill out form.

2

Do We Offer Financial Aid?

Yes, we offer Grants, Loans and Private Student Loans. Check for more info on our financial-aid page

3

Where Can I Explore Program Options?

All the programs are available in our menu above. If you require more information, please complete the form and we will be glad to contact you with information.

4

Why We Are Better?

We do things differently at our college and that’s why we get different results. As professionals, we believe success is a habit and not a destination. Students who learn the same successful habits that have been applied by many people who have come before them, often find themselves repeating and exceeding these same levels of success

Start Your Journey. We’re enrolling today,
to ensure a brighter future for students tomorrow

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